Wedding Planning Using Social Media

The lovely Kate Cullen of Lavender and Linen shares some practical advice on using social media when planning your  wedding…

Whether you’re a keen tweeter, Facebook addict, or Instagram aficionado, you may not have thought of using them to their best effect for planning your wedding and sourcing suppliers.

However, aside from the ubiquitous Pinterest, social media is a treasure trove of fabulous suppliers, incredible inspiration and offers.

Wedding Planning Using Social Media


The wedding industry is huge on twitter (perhaps it’s because a lot of us work by ourselves and find on odd tweet or two passes the time rather nicely? Or more likely it’s a good way of putting off the accounts, because Twitter is ‘networking’ – honestly!)

Struggling with finding good suppliers in your area? A quick tweet using your region’s local wedding hour hashtag can instantly reach hundreds of businesses – saving you the effort of emails enquiring after availability.

For example I participate in #cotswoldshour (not just for weddings), and also belong to Gloucestershire and Wiltshire groups who use the #gloswed and #wiltswed hashtags. Find the hashtag for your area and sit back and wait for the suppliers to come to you! This saves a lot of time trawling Google search pages, and gives you an instant feeling for a company’s look and feel, and ultimately whether they might be right for you.


Via Lol Wall

If a vendor is getting a lot of replies, retweets and recommendations from other professionals and previous clients this can be a reasonable indicator that they are well-respected, and are ultimately more likely to provide a good service. Although you should still do your research – social media popularity contests are certainly not the only way you should judge a company’s reputation.

Suppliers often do Twitter, Instagram or Facebook-only special offers – keep a look out for those codes! We don’t always have time to immediately update our websites, so there are often services or products available via social media that you may not come across if you were searching websites alone.  Not sure what you need – ask! Most suppliers are happy to recommend others if you have a tricky question or are looking for a niche product.

There are also some great national wedding Twitter hashtags – usually for a specific day and/or hour of the week – the accounts have thousands of followers and will retweet anything for you with the hashtag in:

#weddingwednesday (or #ww)

#WedChat     Wednesday 8.30-9.30pm – wedding chat and networking.

#WeddingHour     Wednesday 9-10pm – an hour devoted to weddings and wedding-related businesses across the UK.

#bridebible  Thursdays 8-9pm – for brides and suppliers.

#bridehour Thursdays 8-9pm – for brides to ask anything they want to know.


Following your potential suppliers on Facebook is another good way of seeing what they’re up to as well as some of the work they do for their clients – who will often leave honest reviews in their comments – good or bad! There are also hundreds of Facebook groups for weddings – from local to national, second hand to support groups – find the ones that work for you. Suppliers often link their social media accounts, so it’s easy to follow them on the different platforms. As Facebook also now uses hashtags it’s getting easier to find things across all forums.


Like Twitter and Facebook, Instagram is a wonderful insight into potential suppliers’ worlds – again search for the hashtags that you need and get following.


Inviting You via Etsy

Finally, once the big day arrives – set up your own personal wedding hashtag and savour your guests’ personal memories in your social media feeds on your return from honeymoon!


Via Munaluchi Bride

Let us know if you are intending to do your wedding planning via social media. We’d love to share your experiences!

Kate x

Editor’s Note: Why not pop over to Kate’s gorgeous website for some more information on her wedding styling services….

March 10, 2014 | By | Reply More

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Category: Something Different..., Wedding Color & Theme Ideas

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